Academic guidance

Online academic guidance services let participants explore their personal talents, interests, strengths and skills. Their goal is to provide participants with an information base from which they can make informed decisions about which fields of study, degree programmes or universities might be a good fit for them and, vice versa, which academic culture they would be a good fit for.

Online academic guidance in practice

We have designed a great variety of tools for different clients. They include tools that offer broad orientation across many degree programmes and professions, such as StudiFinder for all universities of North-Rhine Westphalia, or Allianz Perspectives Tests for university students.

Moreover, we also offer support to individual universities. Established examples are the BORAKEL test for Ruhr University Bochum or a guide to the range of degree programmes at Münster University of Applied Sciences.

Our services

Particularly in view of the high dropout rates in many degree programmes, caused in part by a bad student-to-programme fit, many universities want to offer self-assessments specific to their degree programmes, which we are happy to create in a customized form. Alternatively, the faculty of degree programmes can provide the content of such assessments, and the assessment tool can be implemented using our tried and tested IT infrastructure.

Added value for students

  • Academic guidance tools give (prospective) students:
  • An orientation aid and constructive support in the decision for or against a degree programme or field of study
  • A first concrete impression of the requirements of a field of study or subject, a university or degree programme
  • Individual feedback on personal strengths and weaknesses (also in relation to the degree programme, the course requirements etc.)
  • An additional, evidence-based tool next to other guidance and orientation services
  • Impetus for self-reflection
  • Potential inspiration and expansion of horizons to include fields of study that they didn’t realize might be a good fit for them

Added value for universities

  • The number of applicants who might be a good fit is higher, and the number of those less suited is reduced due to informed self-selection.
  • Dropout rates and the resulting costs are lower.
  • Course requirements can be realistically presented, and false expectations or stereotypes can be dispelled.
  • Contacts with potential students can be initiated at an early point, before they begin their studies.
  • Specialized academic guidance services at the university can work with the solid information base that students have acquired by using the assessment tool.
  • By providing this genuine benefit for students, the university enhances its reputation and image, and markets its brand.